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Development History
Haier Smart Home acquired Carrier’s Commercial Refrigeration business.
Haier Smart Home acquired Carrier’s Commercial Refrigeration business.
2024

Haier refrigerators won the National Science and Technology Progress Award, setting a new benchmark in magnetic freshness preservation technology.


Completed the acquisition and consolidation of Carrier’s Commercial Refrigeration business (CCR), building a global commercial cold-chain platform covering supermarket display cases, cold rooms and related scenarios; 


Acquired Electrolux’s South African water-heater brand Kwikot, strengthening our water-heating and HVAC footprint in the Middle East and Africa; 


And through voting-rights arrangements, regained control of the Gooday supply chain platform, accelerating the transformation of our retail model in the domestic market.

Started Haier’s first MEA digital-twin park — Egypt Eco-Park
Started Haier’s first MEA digital-twin park — Egypt Eco-Park
2023

Broke ground on Haier’s first digital twin industrial park in the Middle East and Africa—the Egypt Eco-Park.

Four-time winner! The world’s only IoT ecosystem brand: Haier!
Four-time winner! The world’s only IoT ecosystem brand: Haier!
2022

GE Appliances became the largest home appliance company in the U.S.


Haier Smart Home was listed among China’s first "Digital Trailblazers" and ranked first.


The recycling-interconnected factory was launched in Laixi, Qingdao.


Haier and AQUA jointly ranked No.1 in Japan’s major appliance market (GfK).


Haier Science & Innovation Eco-Park officially opened.

Haier ranks in the 2021 BrandZ™ list as the only IoT ecosystem brand for the third year.
Haier ranks in the 2021 BrandZ™ list as the only IoT ecosystem brand for the third year.
2021

Received the “ESG Green Star Company” and “Outstanding Social Responsibility” awards.

Listed H shares on the Hong Kong Stock Exchange
Listed H shares on the Hong Kong Stock Exchange
2020

Launched SAN YI NIAO, the world’s first scenario brand.


Listed H shares on the Hong Kong Stock Exchange, becoming the first company listed in Shanghai, Hong Kong, and Frankfurt.


Led the formulation of the world’s first IEC standard on refrigerator food preservation.

Acquired Italy’s Candy Group
Acquired Italy’s Candy Group
2019

Acquired Italy’s Candy Group.


Qingdao Haier officially renamed Haier Smart Home Co., Ltd.


Selected as one of Fortune’s “World’s Most Admired Companies.”

Zhang Ruimin was awarded the medal of Reform Pioneer.
Zhang Ruimin was awarded the medal of Reform Pioneer.
2018

Zhang Ruimin was awarded the title of “Pioneer of Reform” by the CPC Central Committee and the State Council.


Qingdao Haier (now Haier Smart Home) entered the Fortune Global 500.


Haier’s interconnected air conditioner factory was named a "Lighthouse Factory" by the World Economic Forum.

Haier COSMOPlat.
Haier COSMOPlat.
2017

Haier’s linear compressor technology won China’s 19th Gold Patent Award.

Haier and GE acquisition settlement.
Haier and GE acquisition settlement.
2016

Haier acquired GE Appliances in the United States.

Press conference of the launch of Haier Smart Home.
Press conference of the launch of Haier Smart Home.
2015

Haier’s U+ Smart Life platform debuted at CeBIT in Hannover.

Zhang Ruimin was named among The World's 50 Greatest Business Leaders.
Zhang Ruimin was named among The World's 50 Greatest Business Leaders.
2014

Casarte’s Italian-style refrigerator received the industry’s first VDE-QTM quality certification.

Press conference, Haier and Alibaba announced a strategic partnership.
Press conference, Haier and Alibaba announced a strategic partnership.
2013

Haier's first employee-initiated business unit, Thunderobot, was established.

Haier & Sanyo SPA Signing Ceremony
Haier & Sanyo SPA Signing Ceremony
2012

Acquired several businesses from Japan’s Sanyo.


Acquired Fisher & Paykel Appliances.


Ranked No.1 globally in electric water heater sales (BSRIA)

Press conference of Haier's acquisition of Japan SANYO Electric Co., Ltd.
Press conference of Haier's acquisition of Japan SANYO Electric Co., Ltd.
2011

Haier was named the world’s best-selling home appliance company by Euromonitor.

World Expo Pavilions.
World Expo Pavilions.
2010

China’s Ministry of Science and Technology designated Haier as the nation’s first pilot enterprise for innovation practices. 


In the same year, Haier Electronics acquired 100% equity in Qingdao Haier Logistics, establishing the Gooday logistics and supply chain platform as the asset and platform cornerstone for the Group’s subsequent third-party logistics and integrated channel services.

Haier first topped the global appliance ranking (EUROMONITOR, 2009.11.05).
Haier first topped the global appliance ranking (EUROMONITOR, 2009.11.05).
2009

Haier became the No.1 major appliance brand globally according to Euromonitor, the first time for a Chinese brand.


The "Haier Hammer" was collected by China’s National Museum as a national cultural artifact.

Foundation stone laying ceremony of One Gold Medal, One Hope School project.
Foundation stone laying ceremony of One Gold Medal, One Hope School project.
2008

Supported the Beijing Olympics with the “One Gold Medal, One Hope School” public welfare campaign.


Euromonitor ranked Haier No.1 globally in refrigerator market share.

Haier home appliances were delivered to rural areas in Yantai.
Haier home appliances were delivered to rural areas in Yantai.
2007

Haier’s Electric Shock-Proof Technology became the first IEC standard from China’s home appliance industry.

Opening ceremony of the Pakistan Haier-Ruba Economic Zone.
Opening ceremony of the Pakistan Haier-Ruba Economic Zone.
2006

Haier’s dual-power washing machine won the China Patent Gold Award and the National Science and Technology Progress Award.


Casarte brand was founded.

Haier became the official white-goods sponsor of the 2008 Beijing Olympics.
Haier became the official white-goods sponsor of the 2008 Beijing Olympics.
2005

Zhang Ruimin introduced the "Rendanheyi" management model.

American customers lined up to purchase Haier air conditioners.
American customers lined up to purchase Haier air conditioners.
2004

7,000 Haier air conditioners were sold out in seven hours at Manhattan Plaza, USA.

Haier neon advertising sign in Ginza Square, Tokyo, Japan.
Haier neon advertising sign in Ginza Square, Tokyo, Japan.
2003

Haier became the first Chinese brand to light up a billboard in Ginza, Tokyo.

The Haier Building in the USA.
The Haier Building in the USA.
2002

Launched the world’s first dual-power washing machine.

Signing ceremony, Haier purchased a Meneghetti's refrigerator factory in Italy.
Signing ceremony, Haier purchased a Meneghetti's refrigerator factory in Italy.
2001

Named China’s first "National Logistics Demonstration Base" by the China Federation of Logistics and Purchasing.

30th World Economic Forum.
30th World Economic Forum.
2000

Recognized by Fortune Magazine Group as one of the World’s Best-Managed Companies, the only winner from the Asia-Pacific region.

Foundation stone laying ceremony of the Haier American Factory.
Foundation stone laying ceremony of the Haier American Factory.
1999

Haier established its first overseas industrial park in South Carolina, USA.

Zhang Ruimin gave a speech at Harvard and posed with Prof. Lynn Sharp Paine.
Zhang Ruimin gave a speech at Harvard and posed with Prof. Lynn Sharp Paine.
1998

The Harvard Business School included the case study "Haier Culture Revives a Failing Fish" in its curriculum.

Haier Press Conference at Domotechnica ’97 & Agency Certificates Ceremony.
Haier Press Conference at Domotechnica ’97 & Agency Certificates Ceremony.
1997

Haier issued exclusive dealership certificates to 12 European distributors, signaling the brand’s emergence on the international stage.

Zhang Ruimin awarded Five Star Diamond by American Academy of Hospitality Sciences.
Zhang Ruimin awarded Five Star Diamond by American Academy of Hospitality Sciences.
1996

Haier received the prestigious Five-Star Diamond Award from the American Academy of Hospitality Sciences, and CEO Zhang Ruimin was honored with the Five-Star Personal Lifetime Achievement Award. 


The first Haier exclusive store opened.


China’s first ultra-slim front-loading washer, "Little Prodigy," was launched.

Haier acquired the former Red Star Electric Appliance Co.,.
Haier acquired the former Red Star Electric Appliance Co.,.
1995

Haier integrated Red Star Electric Appliance Co., Ltd. and launched China's first all-in-one washer-dryer. 


The "Haier Brothers" animated series debuted.


Haier sponsored the construction of its first Hope Primary School in Laixi, Qingdao.

Haier Ren published “To Achieve a Higher Level” on 1994.01.10.
Haier Ren published “To Achieve a Higher Level” on 1994.01.10.
1994

Haier’s CFC-free refrigerator was showcased at the World Earth Day exhibition, becoming the first eco-friendly product from a developing country to be featured.

Zhang Ruimin presented at the listing ceremony of Haier Group.
Zhang Ruimin presented at the listing ceremony of Haier Group.
1993

Haier was listed on the Shanghai Stock Exchange.
Produced China's first inverter air conditioner, pioneering a revolution in electronic control technology.

Foundation stone laying ceremony of Qingdao Haier Industrial Park.
Foundation stone laying ceremony of Qingdao Haier Industrial Park.
1992

Groundbreaking ceremony held for Qingdao Haier Industrial Park.

Press conference on the establishment of Qindao-Haier Group.
Press conference on the establishment of Qindao-Haier Group.
1991

Haier Group was established, marking the start of its diversification strategy

Zhang Ruimin (2nd from left) received the Enterprise Reform Innovation (Sails) Award.
Zhang Ruimin (2nd from left) received the Enterprise Reform Innovation (Sails) Award.
1990

Haier received the "Golden Horse Award" and the "National Quality Management Award" for excellence in corporate management

Customers rushed to purchase Qindao-Liebherr refrigerators in the 1980s.
Customers rushed to purchase Qindao-Liebherr refrigerators in the 1980s.
1989

Despite an industry-wide price cut, Haier increased prices by 12% and still experienced brisk sales, winning consumer trust through superior quality and service.

Zhang Ruimin came back with a gold medal.
Zhang Ruimin came back with a gold medal.
1988

Haier received the first National Gold Medal for quality in China’s refrigerator industry.

Haier won its first international tender and hosted foreign representatives.
Haier won its first international tender and hosted foreign representatives.
1987

Haier won its first international bid in a World Health Organization procurement, defeating brands from over a dozen countries.

Ambassador Per Fischer gave Zhang Ruimin a thumbs up.
Ambassador Per Fischer gave Zhang Ruimin a thumbs up.
1986

Pei Peiyi, former West German Ambassador to China, visited the factory and praised Haier’s entrepreneurial spirit.

Haier smashed 76 defective refrigerators.
Haier smashed 76 defective refrigerators.
1985

Haier destroyed 76 defective refrigerators, setting a precedent for its uncompromising commitment to quality.

Gate of Qingdao Refrigerator Factory, 1984
Gate of Qingdao Refrigerator Factory, 1984
1984

Zhang Ruimin led a new leadership team to Qingdao Refrigerator General Factory on Xiaobaigan Road.

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